About the Journal

FAQs

1. What are the main goals of the International Journal of Strategic Marketing Practice?

The main goal of the International Journal of Strategic Marketing Practice is to provide a platform for high-quality research that contributes to the understanding and advancement of strategic marketing. The journal aims to facilitate the exchange of knowledge between scholars, practitioners, and policymakers to address critical marketing challenges and opportunities in the global marketplace.

2. Who can submit articles to the International Journal of Strategic Marketing Practice?

The International Journal of Strategic Marketing Practice welcomes submissions from researchers, scholars, and practitioners across various disciplines. The journal encourages contributions from anyone interested in the theory and practice of strategic marketing, including those working in business, academia, and policy-making fields.

3. What types of research are best suited for the International Journal of Strategic Marketing Practice?

The International Journal of Strategic Marketing Practice accepts empirical studies, theoretical papers, case studies, and literature reviews that focus on strategic marketing topics. Research that explores competitive advantage, consumer behavior, branding, market trends, and digital marketing is particularly encouraged.

4. How is the editorial process managed at the International Journal of Strategic Marketing Practice?

The editorial process at the International Journal of Strategic Marketing Practice is managed by an experienced editorial team. Submissions undergo a double-blind peer review process, ensuring impartial evaluation of the work. Once accepted, the journal’s team oversees editing, proofreading, and online publication to ensure the highest quality of each article.

5. Is there a specific format for submitting papers to the International Journal of Strategic Marketing Practice?

Yes, authors are required to follow specific formatting guidelines when submitting papers to the International Journal of Strategic Marketing Practice. These guidelines, which include instructions on manuscript structure, citation style, and formatting, are available on the journal’s website. Adhering to these guidelines helps streamline the submission and review process.

6. Can I submit previously published research to the International Journal of Strategic Marketing Practice?

No, the International Journal of Strategic Marketing Practice only accepts original research that has not been previously published elsewhere. Authors should ensure that their work is not under review by any other journal or conference while submitting to the International Journal of Strategic Marketing Practice.

7. What happens after my paper is accepted for publication in the International Journal of Strategic Marketing Practice?

Once a paper is accepted for publication, it undergoes a final round of proofreading and formatting. Authors will then be notified when their article is published and made available online. The article is assigned a DOI (Digital Object Identifier) for easy citation, and authors receive an e-certificate of publication.

8. How do I ensure my paper reaches a wider audience through the International Journal of Strategic Marketing Practice?

Publishing in the International Journal of Strategic Marketing Practice ensures your article is open-access, meaning it is freely available to anyone worldwide. Additionally, the journal promotes published articles via social media, academic platforms, and email newsletters to increase their visibility and reach a broader audience.

9. Can I make revisions to my article after it has been accepted for publication?

Yes, authors may be asked to make revisions after their article has been accepted. These revisions may come from reviewers or the editorial team to enhance the quality and clarity of the work. Authors will be provided with feedback, and any necessary changes should be submitted promptly before final publication.

10. Does the International Journal of Strategic Marketing Practice support authors in improving their manuscript before submission?

Yes, the International Journal of Strategic Marketing Practice provides feedback and guidance during the peer review process to help authors improve their manuscripts. This includes suggestions on how to strengthen the research, improve the structure, and clarify the arguments to meet publication standards.

11. How does the International Journal of Strategic Marketing Practice support the academic community?

The International Journal of Strategic Marketing Practice supports the academic community by providing an open-access platform for high-quality research in strategic marketing. By indexing articles with Crossref, Google Scholar, and EBSCO, the journal ensures that published research reaches a wide audience, contributing to the ongoing academic discourse in the field of marketing.