Empowerment of Women Entrepreneurs in Nairobi County: The Role of Microcredit Access Channels

Authors

  • Wairimu Wanjaiya Jomo Kenyatta University of Agriculture and Technology
  • Prof. Florence Ondieki - Mwaura Jomo Kenyatta University of Agriculture and Technology
  • Dr. Margaret Ndwiga Jomo Kenyatta University of Agriculture and Technology

DOI:

https://doi.org/10.47604/jpid.3470

Keywords:

Microcredit, Women Empowerment, Digital Channel, Non-Digital Channel

Abstract

Purpose: Promoting women’s empowerment remains a central development priority across Africa and other regions of the Global South, where persistent gender disparities constrain women’s participation in economic activities. While global frameworks such as the United Nations Sustainable Development Goal (SDG) 5 emphasize gender equality and equitable access to financial resources, the practical realization of these commitments often depends on how financial services are delivered. Although microcredit is widely recognized as a tool for fostering financial inclusion, many women entrepreneurs still face barriers linked to the channels through which credit is accessed. This study therefore examined the influence of microcredit access channels on the empowerment of women entrepreneurs in Nairobi County, drawing on Feminist Theory to guide its conceptual framing.

Methodology: The study adopted a cross-sectional design and employed a quantitative approach to ensure objectivity and accuracy of findings. The target population comprised 921 women entrepreneurs operating licensed microenterprises within 12 rental markets in Nairobi County. Using systematic sampling, 279 respondents were selected and primary data was collected through structured questionnaires. Reliability was assessed using Cronbach’s alpha, with coefficients above 0.6 considered acceptable. Data analysis entailed both descriptive statistics (frequencies, percentages, means, and standard deviations) and inferential techniques, that is linear regression, to test the study hypothesis.

Findings: Results revealed that the channel used to access microcredit significantly influences the empowerment of women entrepreneurs in Nairobi County (β = 0.643, p = .000). Specifically, flexible and inclusive channels-particularly digital platforms-were associated with improved access and utilization of microcredit, thereby enhancing empowerment outcomes.

Unique Contribution to Theory, Practice and Policy: The study recommends that microcredit providers, including commercial banks, microfinance institutions and digital lenders, strengthen digital platforms by investing in user-friendly applications, multilingual support and customized services tailored to women entrepreneurs. Capacity-building initiatives should equip women with the necessary skills to effectively use digital tools, while policymakers should develop supportive fintech infrastructure and regulatory frameworks that promote innovation, consumer protection and inclusion for underserved women borrowers.

Downloads

Download data is not yet available.

References

Alliance for Financial Inclusion (2018). Digital transformation of microfinance and digitization of microfinance services to deepen financial inclusion in Africa. Retrieved on 6th October from: https://www.afi-global.org.

Ayuma, T. N. (2009). Impact of small and medium enterprises on the livelihoods of women: a case study of women-owned meat and hardware businesses in Kibera slum, Nairobi-Kenya. University of Nairobi. Retrieved from http://erepository.uonbi.ac.ke.

Badri, A. Y. (2013). The role of micro-credit system for empowering poor women. The International Institute for Science Technology and Education (IISTE): Developing Country Studies. http://www.iiste.org.

Banerjee, S., Alok, S., & George, B. (2020). Determinants of Women Empowerment as Measured by Domestic Decision-Making: Perspective from a Developing Economy. Advanced Issues in the Economics of Emerging Markets. International Symposia in Economic Theory and Econometrics, 27(1), 23-61.

Chowdhury, R., Olsen, G., & Pracejus, J. W. (2008). Affective responses to images in print advertising: affect integration in a simultaneous presentation condition. Journal of Advertising, 37 (3), 7-18.

Cosic M. (2017). We Are All Entrepreneurs: Muhammad Yunus on changing the world, one Microloan at a time. https://sydneypeacefoundation.org.au/we-are-all-entrepreneurs-muhammad-yunus-on-changing-the-world-one-microloan-at-a-time.

Diriba, S. (2013). Socio-economic Contributions of Micro and Small Enterprises: The Case of Jimma City. Science, Technology and Arts Journal, 2(2), 123-134. https://doi.org/10.4314/star.v2i2.98898

Field, A. P. (2013). Discovering statistics using IBM SPSS Statistics: And sex and drugs and rock 'n' roll (4th ed.). London: Sage.

Gichuki, C. N., & Mulu-Mutuku, M. (2023). Structural barriers in microcredit access among women entrepreneurs in Nairobi County. African Journal of Economic and Management Studies, 14(2), 221–239. https://doi.org/10.1108/AJEMS-06-2022-0256

Grameen Bank (2010). Grameen Bank Monthly Report, Source: Grameen Bank, July, 2010, Website: http://www.grameen-info.org

Hwang, B., & Telez, C. (2016). The Proliferation of Digital Credit Deployments. Washington, D.C.: CGAP. http://www.cgap.org/publications/proliferation-digital-credit-deployments

Jack, W., & Suri, T. (2016). The long-run poverty and gender impacts of mobile money. Science, 354(6317), 1288–1292. https://doi.org/10.1126/science.aah5309

Kabeer, N. (1999). Resources, agency, achievements: Reflections on the measurement of women’s empowerment. Development and Change, 30(3), 435–464. https://doi.org/10.1111/1467-7660.00125

Kabugi, P., & Karori, J. K. (2020). Effects of Microcredit Initiatives on Women Empowerment: A Case of Catholic Women Association in Laikipia County, Kenya. ResearchGate. ISSN 2520-7504 (Online) Vol.4, Iss.3, 2020 (pp. 168-175).

Khun, A. (2002). Islamic microfinance; Theory and practice. Islamic Relief Worldwide.

Kothari, C.R. (2009). Research Methodology: Methods and Techniques. New Age International, 401 p.

Mbiti, I., & Weil, D. N. (2019). Mobile banking in Africa: The case of M-Pesa. In E. Zedillo (Ed.), Financial inclusion and development (pp. 69–100). Brookings Institution Press.

Michelle, A. M. (2016). The effect of digital finance on financial inclusion in the banking industry in Kenya. Retrieved on 15th October 2018 from http://erepository.uonbi.ac.ke.

Mukhooli, C. (2015). Impact of microcredit programs on women’s empowerment in East Africa: Uganda, Kenya and Tanzania.Murdoch University, 2015.

Mwangi, J., & Ngugi, R. (2021). Digital credit, financial literacy, and women empowerment in Kenya’s urban informal sector. International Journal of Social Economics, 48(9), 1325–1342. https://doi.org/10.1108/IJSE-09-2020-0625

Ndung’u, A. (2019). Digital literacy challenges and the uptake of mobile microcredit among women entrepreneurs in Nairobi. Nairobi Journal of Development Studies, 6(1), 23–38.

Ndung'u N., Morales, A., & Ndirangu L. (2016). Cashing in on the Digital Revolution. Nairobi: Finance & Development Africa.

Njoroge, S., & Kiraka, R. (2023). Barriers to mobile lending: Financial literacy, digital access, and loan terms among urban women in Nairobi. African Review of Microfinance Research, 12(3), 101–118.

Oni, E.O., Paiko, I.I., & Ormin, K. (2012). Assessment of the Contribution of Micro Finance Institutions (MFIs) to Sustainable Growth of Small and Medium Scale Enterprises (SMEs) in Nigeria. Interdisciplinary Journal of Contemporary Research in Business, 9(3),1099-1110.

Onyango, L. (2021). Women’s empowerment and access to microcredit in Nairobi’s informal markets. Journal of Development Policy and Practice, 6(4), 512–530.

Otieno, J., & Mwaura, P. (2019). Structural constraints in microcredit delivery for women in Nairobi’s informal markets. Kenya Economic Review, 8(1), 78–95.

Pius, M.M. (2010). Influence of Micro Credit Finance on the Growth of Small-Scale Women Entrepreneurs in Kenya: A Case of Mosocho Division, Kisii Central District. Master of Arts in Project Planning and Management. University of Nairobi.

Rahman, A. (2013). Women and microcredit in rural Bangladesh: An anthropological study of Grameen Bank lending. Routledge.

Rappaport, J. (1981). In praise of paradox: A social policy of empowerment over prevention. American Journal of Community Psychology, 9(1), 1-25.

Sanyal, P. (2015). Group-based microcredit & emergent inequality in social capital: Why socio-religious composition matters. Qualitative Sociology,38(2), 103–137. doi:10.1007/s11133-015-9301-8.

UNICEF, & Kenya National Bureau of Statistics (KNBS). (2020). Women’s Empowerment Index Report 2020. KNBS. https://www.unicef.org/kenya/reports/womens-empowerment-index-report-2020

Wambugu, M. (2022). Socio-cultural norms and women's financial decision-making in Nairobi County: A microcredit perspective. Journal of Gender and Development in Kenya, 3(4), 120–139.

Zimmerman, B. J. (1990). Self-Regulated Learning and Academic Achievement: An Overview. Educational Psychologist, 25, 3-17.

Downloads

Published

2025-08-19

How to Cite

Wanjaiya, W., Ondieki - Mwaura, F., & Ndwiga, M. (2025). Empowerment of Women Entrepreneurs in Nairobi County: The Role of Microcredit Access Channels. Journal of Poverty, Investment and Development, 10(1), 31–48. https://doi.org/10.47604/jpid.3470

Issue

Section

Articles