Role of Sustainability and Ethics in Fashion Design and Production in South America
DOI:
https://doi.org/10.47604/ijfd.2388Keywords:
Sustainability, Ethics, Fashion Design, ProductionAbstract
Purpose: The aim of the study was to investigate the role of sustainability and ethics in fashion design and production.
Methodology: This study adopted a desk methodology. A desk study research design is commonly known as secondary data collection. This is basically collecting data from existing resources preferably because of its low cost advantage as compared to a field research. Our current study looked into already published studies and reports as the data was easily accessed through online journals and libraries.
Findings: Sustainability and ethics are pivotal in fashion design and production, shaping decisions across the supply chain. They drive innovation, reduce environmental impact, and ensure fair treatment of workers. Brands prioritizing sustainability and ethics meet consumer demands, fostering industry resilience and positive social impact. Integrating these principles is crucial for promoting a sustainable and responsible fashion industry.
Unique Contribution to Theory, Practice and Policy: Sustainability theory, ethical fashion theory & systems theory may be used to anchor future studies on the role of sustainability and ethics in fashion design and production. Fashion designers and brands should prioritize sustainable materials, production processes, and supply chain practices. Governments and regulatory bodies play a critical role in establishing frameworks and incentives that encourage sustainable and ethical practices in the fashion industry.
Downloads
References
Asahi Shimbun. (2020). Survey: 63% of Japanese consumers factor in environmental sustainability when shopping. The Asahi Shimbun. https://www.asahi.com/ajw/articles/13641906
Baumann, H., Tillman, A.-M., & Wong, J. (2018). Environmental impact of textile dyeing: Processes and sustainable alternatives. In H. Baumann & A.-M. Tillman (Eds.), Sustainability in Fashion: A Cradle to Upcycle Approach (pp. 91-104). Springer International Publishing.
Choi, T. M., & Ng, S. F. (2019). How does sustainability matter in fast fashion? Journal of Fashion Marketing and Management, 23(4), 548-563. https://doi.org/10.1108/JFMM-11-2018-0161
Cone Communications. (2017). 2017 Cone Communications CSR Study. Retrieved from https://www.conecomm.com/research-reports/2017-csr-study
Dangelico, R. M., & Pujari, D. (2010). Mainstreaming green product innovation: Why and how companies integrate environmental sustainability. Journal of Business Ethics, 95(3), 471-486.
Eileen Fisher. (2020). 2020 Sustainability Report. Retrieved from https://www.eileenfisher.com/sustainability.html
Fletcher, K., & Tham, M. (2019). The limits of responsible fashion: Labour, environmental sustainability and the governance of work in supply chains. Geoforum, 100, 194-204. https://doi.org/10.1016/j.geoforum.2019.01.002
Holland, O. (2019). How Stella McCartney became fashion's ethical trailblazer. The Guardian. https://www.theguardian.com/fashion/2019/jun/24/stella-mccartney-ethical-fashion-sustainable
Kim, H., & Damhorst, M. L. (2015). Greening small businesses: The adoption of environmental management practices in the U.S. apparel industry. Journal of Business Ethics, 126(3), 473-486. https://doi.org/10.1007/s10551-013-1955-5
Kim, H., & Kim, M. (2017). Consumer perceptions of corporate social responsibility (CSR) in the fashion industry: A cross-cultural comparison. Journal of Fashion Marketing and Management, 21(4), 477-491. https://doi.org/10.1108/JFMM-01-2017-0003
Lu, S., & Nie, C. (2016). Corporate social responsibility and consumer responses in the fast fashion industry: A cross-cultural study. Clothing and Textiles Research Journal, 34(3), 203-218. https://doi.org/10.1177/0887302X15616751
Maasai Treads. (n.d.). About Us. Retrieved from https://maasaitreads.com/about-us/
McGrath, M. (2020). How Everlane Is Turning the Clothing Business Inside Out. Forbes. https://www.forbes.com/sites/morgansimon/2020/02/18/how-everlane-is-turning-the-clothing-business-inside-out/?sh=4e0f2f305b52
McKinsey. (2019). The State of Fashion 2019. Retrieved from https://www.mckinsey.com/~/media/McKinsey/Industries/Retail/Our%20Insights/The%20State%20of%20Fashion%202019%20A%20year%20of%20awakening/The-State-of-Fashion-2019.ashx
Minku. (n.d.). Our Story. Retrieved from https://www.minku.com/pages/our-story
Nielsen. (2015). The Sustainability Imperative. Retrieved from https://www.nielsen.com/us/en/insights/report/2015/the-sustainability-imperative
Nielsen. (2015). The Sustainability Imperative. Retrieved from https://www.nielsen.com/us/en/insights/report/2015/the-sustainability-imperative
People Tree. (n.d.). About Us. Retrieved from https://www.peopletree.co.uk/about-us/
Rettie, R., Burchell, K., & Riley, D. (2012). Normalising green behaviours: A new approach to sustainability marketing. Journal of Marketing Management, 28(3-4), 420-444.
Roberts, D. (2018). Patagonia's sales hit $1 billion as it eyes new growth opportunities. Fortune. https://fortune.com/2018/11/29/patagonia-sales-billion/
Shaw, D., Hogg, G., Wilson, E., & Shiu, E. (2006). The role of employee, customer, and social network factors in the delivery of sustainability. Journal of Marketing Management, 22(1-2), 123-147.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 AgustÃn Andrs
This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution (CC-BY) 4.0 License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.